Newsflash: Netflix Traffic Destroying Blockbuster

In today’s "DUH…" post of the day, we learn that Netflix is annihilating Blockbuster, at least when it comes to web traffic…maybe they’re not counting the last few weeks where Blockbuster was giving away movies.

Hacking Netflix

"In the last two years, Netflix has gone from just over double Blockbuster’s traffic to almost eight and a half times as much. In fact, nearly as many unique visitors went to the member’s section to manage their Netflix Watch Now online viewing queue as went to the entire Blockbuster site last month. Unique Visitor traffic numbers are only part of overall site performance, but engagement metrics tell the same story."