New Apple TV in the Works?

Be forewarned. We are about to walk deep into rumor territory. Apple likes to clear inventory ahead of a product refresh and so Apple watchers often cue in on retailers selling an Apple product for less than MSRP as an early indicator of a new release, just like Amazon and Best Buy recently started doing with the Apple TV. Based on that admittedly tenuous evidence, Apple TV fans might be getting a treat for the holiday shopping season. Amazon attaching a 2010 label to the device’s moniker is simply fanning the flames. Would a more powerful, 1080p capable Apple TV be enough to earn Apple’s hobby a place in your stocking this year?

A new Apple TV has long been rumored. Most assume that Apple will replace the single-core A4 chip with the now nearly ubiquitous A5 chip. The dual-core processor would likely make the interface silky smooth and along with helping 1080p playback.