CBS To Get Joost Up

Joost has really done quite a job creating a buzz for their product which isn't even public yet, which probably helped convince CBS it was a worthwhile investment. Thinking of how long it took YouTube to get any contracts with major studios makes this news even more impressive & hopeful for Joost's future.

Digital Trends

Joost is currently in beta, and aims to combine broadcast-quality video service with Web 2.0 technologies and social networking elements, while offering content protection for copyright owners. Joost was founded by Niklas Zennstrom and Janus Friis, who also founded VoIP titan Skype. Financial terms of the deal between Joost and CBS weren't disclosed, but the deal will enable Joost viewers to tap into selected CBS programming within the United States, with selected clips and sports programming available to Joost users worldwide. CBS shows slated to be available via Joost include CSI: Crime Scene Investigation, CSI: Miami, CSI: NY, NCIS, Numb3rs, Survivor, Jericho, Fat Actress, Free for All, CBS Evening News with Katie Couric, CBS Sportsline, Showtime Original Movies, and Showtime Boxing.