Discs Will Dominate Until At Least 2015
Yeah, I can see this as being believable. As much a fan of digital distribution as I am, there’s just way too many people who affectionately cling to old media, not to mention the high definition folks who just demand Blu-ray quality. Have to love the irony that Redbox is a major reason, yet studios are so opposed to it.
Part of the reason is that there’s no clear point of transition. When DVDs came out, you only really had one choice – get a DVD player. With digital distribution, you have a number of choices in both hardware and sources. It’s a much more complex environment.