Syntax-Brillian Announces Agreement to Acquire Vivitar

TEMPE, Ariz.–(BUSINESS WIRE)–Oct. 30, 2006–Syntax-Brillian
Corporation (Nasdaq:BRLC), a manufacturer and marketer of LCD and
LCoS(TM) HDTVs and digital entertainment products, today announced
that it has agreed to acquire Vivitar Corporation, an Oxnard,
Calif.-based leader in the design, development and marketing of
photographic, optical, electronic and digital imaging products, for
$26 million in stock.

The acquisition will give Syntax-Brillian full ownership over all
Vivitar assets and creates for the TV maker an entree into digital
photography and Vivitar's established global retail and distribution
channels. This union will capitalize on key synergies between
Syntax-Brillian's leadership in LCD and digital imaging technology and
Vivitar's legacy of technological innovation in photography and
optics. Vivitar will be operated as a wholly owned subsidiary of
Syntax-Brillian.


By consolidating shared resources, contract manufacturing
relationships, marketing and engineering expertise and distribution
channels, the acquisition of Vivitar is expected to produce
significant economic and logistical advantages for Syntax-Brillian.

Vivitar is a leading manufacturer and marketer of photography
equipment and optics, including a range of high-quality, affordable
digital cameras, film cameras, lenses, flashes and tripods, sports
optics, and digital imaging products. Vivitar has a diverse portfolio
of intellectual property assets and patents and maintains a variety of
international distribution channels in the United States, France, the
United Kingdom and Hong Kong.

In the United States, Vivitar sells its products through mass
merchandisers, including Wal-Mart, Comp USA, Office Depot and Radio
Shack. In Europe, Vivitar products can be found at major retailers,
including Tesco, Woolworth's, E.LECLERC (France), Saturn (Germany) and
others. Vivitar products are also sold through photo specialty stores,
film labs, consumer electronics stores and catalogs. Total revenue for
Vivitar in calendar 2005 year was approximately $120 million.

Syntax-Brillian expects to leverage Vivitar's existing
distribution channels to create new outlets, notably in Europe, for
its LCD televisions, as well as any new Olevia or co-branded digital
entertainment products that the company may develop.

"Vivitar has long been recognized for its technological innovation
in photography, optics and digital imaging," said Syntax-Brillian CEO
Vincent Sollitto. "Theirs is a legacy that we're proud to inherit and
eager to build on, as we combine our common expertise and the
successful Vivitar and Olevia brands to create new business
opportunities and digital entertainment products that will dazzle
consumers across the world with their brilliant images."

"Since it was founded in 1938, Vivitar has grown to become an
internationally recognized name for quality and innovation in
photographic, optical and digital imaging products and design," said
Bo Liu, CEO of Vivitar. "We're proud to add our experience, expertise
and portfolio of technological innovation to Syntax-Brillian's
cutting-edge achievements in LCD and LCoS(TM) TV technology and near
to eye devices to create a powerful combination of two U.S.-based
entities with international brand identities and distribution networks
dedicated to continued excellence in imaging and digital
entertainment."