8 Ways Networks Jump the HD Line…and keep going SD

Fact is, carriers are fully aware of how little actual high-def content some of these channels broadcast. And they’re not playing dumb, either. Each carrier has guaranteed lots of HD to their shareholders. But in an effort to keep their promises in a timely fashion, these carriers are pushing ahead with HD right now, even though many media networks have yet to transition all programming to HD. Instead, providers are trying to strike a balance between loading up on HD channels that were early to the game (this includes many "transitioning" channels that broadcast plenty of standard-def), and being picky about what makes it on from here on out. And being picky doesn’t necessarily mean green-lighting something just because it’s in pure HD.