Sony LCD TVs at Walmart/Target

By Alan Cooke
Jun 15 2007

Kevin K writes...

Value Priced LCD TVs from Sony will be available from Walmart or Target. Interesting....

News.comWithout revealing too many other details, Randy Waynick, Sony Electronics' senior vice president of marketing, said Monday that the company would supply a "unique series of models" of liquid-crystal display (LCD) televisions to big-box retailers for availability in the next 60 days. It's part of the company's strategy to sell to targeted groups of consumers. That means smaller specialty electronics sellers will also be supplied specific models, so they won't be competing as directly with the largest retailer in the world, Wal-Mart.

 

 



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